Any self-respecting business owner will want to keep their customers happy, no matter what. Making sure whatever you sell them does what it is supposed to do is a big part of that, as is ensuring that it comes to them in one piece. Delivery is an area that every company aspiring to grow should think about, but why?
There are many factors to consider. The first is the continued growth in ecommerce. Whilst we are not sending as many letters as we used to, shoppers buying goods online need them delivered. Across the European Union, ecommerce sales as a proportion of total sales jumped from 13% in 2008 to 20% in 2015. With almost every sale made online, a package must be sent.
Meeting Customers’ Demands
Delivery is also important because, if you manage to get it right, one-off customers could soon become regular customers. A positive experience is likely to make them feel satisfied and, when delivery is involved, it means the product they have ordered coming to them on time and in full working order.
To keep customers happy when they order from your business, superfast delivery is a sure-fire way to do so. Express delivery can help reduce admin time and, in the process, enable your business to become more efficient. This is because once you send your package details, they will be processed in an instant. The delivery firm will come to you on the same day to collect the goods being sold.
In a world where everything seems to be getting faster, consumers’ expectations are of an instant solution to their problems. Now that buying products online from anywhere in the world can take no more than a couple of clicks or swipes of a mouse/screen, express, same day delivery is thought of as part of that.
When you have a first-time client, who has an urgent need to get what they have bought, do your best to help them. By offering same day delivery as an option, they can get it without having to wait too long. The market for fast deliveries is big, something that many retailers large and small seem to be missing out on.
Research undertaken last autumn found that retail firms in the UK are missing out on same day delivery business worth £4.9 billion. In offering same day delivery to customers, you are giving them a choice that will appeal to those whose need is the most urgent.